Krispy Kreme Buys Back Franchised Territories. In a move that has some stockwatchers wondering about the company's strategy, Krispy Kreme has bought four large franchisees. This article in Triad suggests that while the company used hand-picked franchisees to begin the brand's near-perfect expansion in the U.S., it may be paying on the high end to repurchase franchises from franchisees who were at one time Krispy Kreme executives. Despite some shareholder complaints, the stock continues to be highly regarded on Wall Street.
Posted by franchiselawblog at February 17, 2004 10:00 AM