Well, not really. A Canadian doughnut company - called Dough Boyz - sought to trademark its name and in the interest of keeping the peace, sent General Mills a letter on the subject. General Mills advised the company that it would protect its mark and has sent Dough Boyz out looking for a new name for the company and its stores, which it intends to franchise.
Posted by franchiselawblog at April 5, 2004 11:11 AM