IHOP Carries Franchise Expansion into the Northeast. Last summer, IHOP Corp., based in Glendale, California announced a shift in its corporate focus from restaurant development to franchise sales. See blog entry July 25, 2003. On June 10, the Boston Business Journal reported that IHOP plans to develop 28 new restaurants in four states over the next two to ten years -- including Massachusetts and Rhode Island. Rick Celio, vice president of franchise and development for IHOP, said that since the 2003 announcement of IHOP's shift to franchisee-financed development, the company has signed agreements for the development of 233 new IHOP restaurants.
Posted by franchiselawblog at June 14, 2004 11:59 AM